Tecna Hero
Performance-Based CRO For 7-Figure DTC Ecom Brands

We'll Increase Your Store's Sales By 10% - 30% In 90 Days By Testing The Best Messaging, UX Design, Pricing, Bundling And Funnel Structure With Our CRO Protocol.

We find and fix the problems stopping you to profitably scale by running 3 to 12 data-backed tests that will increase your sales by +10% or you don't pay.

Get My 3 Top Revenue Wins 25' Free Funnel Analysis See How It Works
Three Beacon Marketing The Playbook Agency Media Engine Vxst SuperMarketers Above Apex Tacklebox Digital B2B Boosted Ai-ify Somebody

TRUSTED BY
AMBITIOUS BRANDS

Saving Three Beacon Marketing US$60,000/mo

"You're going to make 10x, 20x, 100x with Tecna.
If your time is worth what you say it is, then this is the right decision."

Chris Pearson
Co-Founder, Three Beacon Marketing

Helping Tacklebox Digital add +$120,000 in recurring revenue

"Things that we build would not be possible without Tecna, if we can imagine it's typically something that can be built. Would recommend Tecna to anyone, possibilities are endless and having an expert along the way is definitely helpful."

Graham Skelton
Project Manager, Tacklebox Digital

How we helped B2B Boosted grow without adding overhead

"At start I was very skeptical of automating a bunch of processes, and the end result was brilliant.
Ridiculous when it comes to cost and time savings.”

Tim Yakubson
Founder, B2B Boosted
Problem Section
THE PROBLEM

MODERN MARKETING
IS OVERWHELMING

CAC KEEPS INCREASING
As you start bidding for the same audience than bigger competitors with better funnels, just having a superior product is not enough anymore, and every time you try to scale ad spend your ROAS keeps tanking.
THE NEW MOAT
Content has been democratized by AI. Just having more, better creatives won't get you to 8-figures. You need to start tracking, optimizing, and aligning every bit of your buyer's journey.
APPLIED TECH
Understanding and managing the tools in MarTech required to have a chance at competing and growing past your current stage is more complex (and powerful) than ever.
How It Works

Our Conversion
Performance
Protocol

1
Free Funnel Analysis Call
25 Minutes

We'll audit your funnel, identify where revenue is leaking, and tell you exactly what your top 3 wins and how to fix them 100% for free. Not a pitch. If we don't find that we're a good fit, we won't make an offer.

2
Precision Growth Audit
10 days

We find exactly where you are losing the most money on friction points and psychological blockers preventing users from buying or spending more. You'll get a 90+ page report and a thorough list of fixes, called a Hypothesis Bank. This is a paid stage, if we don't find at least US$100k in revenue uplifts, or you're just not satisfied, you're entitled to a full refund.

3
Performance-Based Optimization Sprint
90 Days

Over 90 days, we run rapid tests to find the best messaging, design and funnel structure for your market. Every experiment is backed by hard evidence. Our goal is to hit at least a 10% revenue uplift within your very first sprint.

4
CRO Subscription
Ongoing

If you loved working with us during the initial 3 months (we'll make sure you do), you can keep working with us to maintain a constant "Flywheel" of research, design and testing to ensure your conversion rate and revenue compound over time by iteratively improving your digital experience, maximize growth and ROI.

WHAT CLIENTS
HAD TO SAY

Aman Ghataura
Aman Ghataura
Co-Founder, Media Engine

“Within a week, they identified time-consuming processes, proposed solutions with clear ROI, and implemented them seamlessly freeing up significant time and reducing operational bottlenecks.”

Sebastian Vinther
Sebastian Vinther
Founder, Vxst

“Honestly, some things are better left to the experts, they have an understanding of automating things that really move the needle.”

HOW YOUR STORE
LOOKS LIKE AFTER
WORKING WITH US

GET A BIGGER BANG FOR
YOUR AD BUCK

Increase your ROAS without touching your ad account by fixing the "leaky bucket" on your funnel, getting 10–30% higher returns.

BUILD A BRAND THAT
FEELS LIKE $100M

Eliminate the jank that kills trust with a world-class user experience that will help you sell at higher prices, increase brand equity and get a massive exit down the line.

INCREASE AD SPEND
FEARLESSLY

Stop fearing the "scaling cliff". Fix your funnel so you finally get to ramp up your spend while keeping your profits up.

MAKE MORE MONEY
PER USER

Better upsells that raise your AOV without raising your prices, so you can make more profit from the exact same customer base.

ACTUALLY UNDERSTAND
WHAT WORKS

Stop arguing with your team over opinions. Install a data-driven testing culture where every change is backed by statistics and expert insight.

$100,000 IN NEW REVENUE
GUARANTEED

With our Performance Audit we guarantee to find you at least US$100,000 in revenue uplifts and how to capture it, or you don't pay.

Why Choose Tecna
Why Choose Tecna

We Only Win If
You Win

Metric
HIRING
IN-HOUSE
OTHER
AGENCIES
No hiring or HR cost
100% CRO & Data Specialized Team
Just another add-on through junior freelancers
Fortune 500 Expertise
Optional
Optional
Proprietary Tech
Data-Driven Decisions Only
Optional
Optional
Cost
$ + PERFORMANCE BONUS
$$$$$
$$$$
About Us

ABOUT US

Our team of Fortune 500 engineers and consultants dedicated to help you dominate digital.

Ezequiel Costales
Ezequiel Costales
Founder, Consultant

Entrepreneur with nearly a decade in the technology space with extensive experience working with world-class brands like American Express, PepsiCo, Mitsubishi, Travelers, Shopify, and many more.

Thomas Palumbo
Thomas Palumbo
Partner, Lead Engineer

Engineer and consultant with years of experience working with Fortune 500 companies such as Google, Samsung, Toyota Motor, BMO, Lululemon, among several others.

FAQ + CTA

FAQ

Unlike other agencies, Tecna operates with incentives aligned to revenue growth. Our main models include a performance component tied to the revenue uplift generated, so our success is directly connected to your results.

Other companies stitch CRO as an add-on service and delegate the process to junior hires or freelancers. Here, the team working on your store specializes in CRO, data analytics, and experimentation — bringing experience from enterprise projects for brands such as Samsung, Lululemon, Shopify, BestBuy, Google, Asics, Mattel, Olaplex, and American Express.

Our work runs through the Conversion Performance Protocol, a structured system supported by advanced analytics and UX. Every recommendation is based on measurable user behavior and tied to a projected revenue outcome.

The protocol is designed for ecommerce brands generating at least $80,000 per month in revenue. These brands typically already have consistent traffic, sell a proven product, and want to increase profitability and scale revenue.

Most companies we work with operate in the 7–8 figure revenue range.

Our goal during the initial engagement is a minimum 10% increase in revenue within 90 days.

Depending on the condition of the funnel and the opportunities uncovered during the audit, some brands see significantly larger improvements in:

  • Conversion rate
  • Revenue per visitor
  • Average order value

From the moment we agree to work together, our process has 4 stages:

Stage 0 — Onboarding & Brand Questionnaire (45')
We set you up in a dedicated Slack channel and send over our Brand Questionnaire to establish all communication lines and gather everything we need upfront.

Stage 1 — Precision Growth Audit (10–14 days)
A deep analysis of your ecommerce funnel including GA4 data analysis, heatmaps, session recordings, customer review mining, UX and messaging analysis, and a full funnel walkthrough. You receive a detailed growth report, a prioritized experimentation roadmap, and revenue projections tied to each opportunity.

Stage 2 — 90-Day Optimization Sprint
Once the roadmap is approved, we manage the entire optimization process for 90 days — hypothesis development, experiment design, technical requirements, performance analysis and iteration. Experiments focus on messaging, UX, pricing, bundling, and overall funnel structure.

Stage 3 — Ongoing CRO Optimization (optional)
Many brands continue after the sprint to maintain a continuous experimentation program and compound growth over time.

That is completely fine. The protocol is designed to work for both brands running CRO programs already and brands implementing optimization for the first time.

The audit stage establishes the foundation and identifies the highest-impact opportunities.

Most failed CRO initiatives come from unstructured testing or recommendations not based on customer data. Even if you had data, it might not have been accurately leveraged.

The protocol uses a systematic process that combines behavioral research, quantitative analytics, and structured experimentation. Every recommendation is tied to a measurable revenue opportunity.

No. We provide the detailed requirements — experiment strategy, UX and test design, detailed development specs, analysis and iteration — and your internal dev team implements the changes.

If your company does not have developers available, we can help source specialized CRO devs.

Key metrics include conversion rate, average order value (AOV), revenue per visitor, customer lifetime value (LTV), and ROAS stability.

Every change is tied to projected revenue impact.

Our packages start at $1,500 and can go upwards of $30,000 depending on the scope — audit size, amount and velocity of tests.

We recommend booking a call to get a personalized quote.

During the call we review your funnel to find the highest-impact opportunities to improve performance.

Whether we make an offer or not, you'll leave with actionable insights and recommendations you can implement yourself immediately.

WANT US TO FIND THE LEAKS IN YOUR FUNNEL COSTING YOU HUNDREDS OF THOUSANDS FOR (LITERALLY) FREE?

We'll analyze your funnel from a CRO perspective, identify where revenue is leaking, and tell you exactly what your top 3 wins are and how to fix them.

Not a pitch. If we don't find that we're a good fit, we won't make an offer.

APPLY FOR MY FREE AUDIT 25' Call